Once the product or service is defined we test the selling process. We find the right person, say the right thing, and get your product off to the right start.
The SOI sales development process provides the following services:
PreLab - Tests the product assumptions to determine who to sell to, identifies why they might want it, determines if the product or service is packaged and priced correctly, and indicates where and how to strengthen the value proposition.
Lead Generation - Opportunities are segmented based on many different variables. We build prospect databases, qualify the leads and get you to the decision- maker for each sale.
Sales Training - We take the lessons learned during the PreLab phase and train your sales force, or distributors, to be more effective.
Outsourced Selling - In some cases you need trained sales people to close business. SOI can provide the right resources to close new business for you.